# Overview

Not sure what to test first? Start here.

These are 7 test ideas that have worked across hundreds of Shopify stores. Each one comes with a video walkthrough showing you exactly how to set it up in Elevate, step-by-step. Most can be live in under 10 minutes.

Pick a test, watch the video, and launch it today.

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### All Test Ideas

| Test                                                                                                                                 | Type            | Where It Runs         | Setup Time |
| ------------------------------------------------------------------------------------------------------------------------------------ | --------------- | --------------------- | ---------- |
| [Scarcity Badge ("Selling Fast")](https://docs.elevateab.com/elevate-helpcenter/proven-test-ideas/scarcity-badge-selling-fast)       | Component       | Product Page          | \~5 min    |
| [Quick Add-to-Cart on Collections](https://docs.elevateab.com/elevate-helpcenter/proven-test-ideas/quick-add-to-cart-on-collections) | Collection Page | Collection Page       | \~5 min    |
| [Lifestyle Product Imagery](https://docs.elevateab.com/elevate-helpcenter/proven-test-ideas/lifestyle-product-imagery)               | Image Test      | Product Page          | \~10 min   |
| [Thumbnail Gallery on Mobile](https://docs.elevateab.com/elevate-helpcenter/proven-test-ideas/thumbnail-gallery-on-mobile)           | Page Test       | Product Page (Mobile) | \~10 min   |
| [Quick Nav on Homepage](https://docs.elevateab.com/elevate-helpcenter/proven-test-ideas/quick-nav-on-homepage)                       | Component       | Homepage              | \~10 min   |
| [Quick Nav on Collections](https://docs.elevateab.com/elevate-helpcenter/proven-test-ideas/quick-nav-on-collections)                 | Component       | Collection Page       | \~10 min   |
| [Testimonial Carousel on PDP](https://docs.elevateab.com/elevate-helpcenter/proven-test-ideas/testimonial-carousel-on-pdp)           | Component       | Product Page          | \~10 min   |

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### How These Tests Work

Each test idea follows the same pattern:

1. **Watch the video** to see exactly how to set it up in Elevate
2. **Create the experiment** using the step-by-step instructions on the page
3. **Launch and wait** for Elevate to collect enough data to reach statistical significance
4. **Read the results** and decide whether to roll out the winning variation

Most tests reach statistical significance within 1-3 weeks depending on your store's traffic.

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### Not Sure Where to Start?

If you're launching your first test, start with the **Scarcity Badge** or **Quick Add-to-Cart on Collections**. Both are fast to set up, work on most stores, and give you a feel for how Elevate experiments work.

If you want a personalized recommendation based on your specific store, products, and goals:

**New to Elevate?** [Book a demo](https://calendly.com/elevateab/demo) to see how it works and get help picking your first test.

**Already using Elevate?** [Book a call with our CRO team](https://calendly.com/marko-elevateab/cro-strategy-call-with-testing-expert) for a custom A/B testing roadmap.