Duplicate Products (Non-Plus)
This is Elevate's price testing method for stores on standard Shopify plans. It works by creating duplicate products with different prices, then splitting traffic between the original and the duplicate so you can measure which price performs better.
How It Works
You create a copy of your product with a different price
Elevate splits visitors — some see the original, others see the duplicate
Both experiences look identical except for the price
Elevate tracks conversions, revenue, and other metrics for each group
Once enough data is collected, the statistical model identifies the winning price
Because this method uses separate products, there's some additional setup involved — copying reviews, syncing third-party apps, and going through an initial Elevate review. After the first time, the process gets faster.
Guides
Step-by-step setup for a single product price test
Test price changes across several products at once
Best practices for organizing and maintaining duplicates
Theme setup needed for non-Shopify Plus stores
Pre-launch checklist to verify everything is working
Launching a Price Test
Final steps before going live
On Shopify Plus? You don't need duplicate products. Use Native Price Testing instead.
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